Although the Destan series, whose first 4 episodes were broadcast on ATV screens, was a very good project, there had been some uneasiness on the ATV side for a while. Sharing the trailers of the series, even from the social media accounts of the ATV series, was a tactic applied to create a greater impact.
However, the perception that ATV was not very happy with the ratings of the series Destan formed under such a tactic… Although the series started very well and attracted great attention abroad, it still could not cross a certain limit. We also do not observe that the series, which is expected to achieve double-digit rates in the category of all people, has not yet reached a better point, even if it receives good rates.
Thousands of people worked for the series in which important names such as Ebru Şahin, Edip Tepeli and Selim Bayraktar took the leading roles. A terrific environment was created on a 30-acre land. When it comes to clothes, decors and accessories suitable for the eighth century, Bozdağ Film has poured out everything it can for this series.
However, in the third episode of Destan, ATV’s fear of ratings emerged clearly. We see that with the effect of broadcasting the first episode of the Fox TV series called Mahkum, Destan regressed to the fourth place in AB and ABC1 groups.
The series is at a thought-provoking point, especially with its low ratings in the EU and not reaching high enough ratings in ABC1.
It is also thought-provoking that a project with a very high budget, such as Destan, could not particularly affect the EU group audiences.
You can expect ATV to take various steps to spread the series to a wider audience in the coming period. It is known that they are not very satisfied with the ratings.
"Çünkü içimde bir Han var!"
Destan 5. Bölüm Fragmanı
Yeni bölüm Salı 20.00'de atv'de!#Destan @atvcomtr pic.twitter.com/yseskH311p— Destan ? (@Destanatv) December 14, 2021