The Yalı Çapkını (Golden Boy) series, which is broadcast on Friday evenings, appeared last season and made its name in the history of Turkish TV series as the most successful work of the season. The series, starring Afra Saraçoğlu and Mert Ramazan Demir, has an impressive story, a strong cast and an ambience that will impress those who love drama stories.
Onur Güvenatam, the producer of the series, also explained in his statement in Variety magazine why the Yalı Çapkını series was so popular. According to the producer, the fact that the story of the series is based on real life stands out as the secret of success.
Onur Güvenatam says, “The story of two young sisters affected by marriage, young generations all over the world can relate to these characters. Because either someone told them about this situation or they saw other women affected by it. This is one of the biggest reasons for success.”
Indeed, telling the experience of two young sisters with marriage through a strong story and cast enabled the series to achieve very good ratings and spread rapidly to more than 40 countries abroad.
It is not known how the audience support will be achieved in the new episodes after the big drop in ratings last week, but it seems possible to attract the old audience to the screen again if the criticized points in the story are corrected.
In his statement in the magazine, Onur Güvenatam also states that they thought a lot about how they could reach the audience. The famous producer explains that they work by taking into account different targets such as male, family or female demographics, and states that they aim to touch the emotions of people all over the world.
The Yalı Çapkını series, with its story focusing on what it can give to the audience about emotions in human relations, emerges as a successful project with all its characters.
As Onur Güvenatam said, establishing a structure that aims to reach the emotions of the audience seems to be the key to success in the world of TV series.