The Kalp Yarası series made its finale and the hearts of millions of viewers were broken once again. Because there were many viewers who loved the story and wanted it to continue. So why is it over? The answer to this question is very simple, because if the ratings of a series are low, the publisher suffers.
In today’s economy world, television channels have the serials prepared to make a profit. In other words, if millions of viewers do not go to the screen and there are not enough subjects with rating instruments among the people, things will go badly for that production.
The Kalp Yarası series was also a production that started in the summer, received very good ratings compared to that period, and was able to compete with its rivals when the winter period began. However, the ratings dropped a little more each week. Because the interest in the series decreased day by day.
The fans of Gökhan Alkan and Yağmur Tanrısevsin duo loved this partnership and offered great support. We have seen the reflections of this support in the social media environment. However, it has been proven many times that the great support on social media does not have a significant effect on the ratings.
After it was revealed that ATV had taken the final decision, there were hundreds of thousands of people who put their screams into words on social media and tried to influence ATV. These audiences were heard, of course, but these efforts had no effect on Kalp Yarası’s ratings.
As a matter of fact, the number of people who watched even the finale of the series was lower than the previous episodes. Ratings, which were below average in all categories, fell even more in AB and ABC1. It wasn’t enough just that all the audience showed interest and Kalp Yarası ended with a finale.
Why is it over, because the subject is emotional, the subject is economic, the subject is loss…