The TV series Bambaşka Biri (Another Love), which meets with the audience on Monday evenings on Fox TV, seems like a project that local TV series fans showed great interest in at first, but then slowly started to give up on with the decreasing ratings.
While a slight increase in the ratings in the all-person category in the 8th episode, broadcast on October 30, increased the morale of the team, small decreases in the AB and ABC1 groups actually indicate that the decline in the ratings has come to an end.
It can be said that there has been a small progress, especially for the TV series Bambaşka Biri, which finished the day eighth in the all-person category and slightly increased its ratings compared to last week.
However, the impact of the series on social media and abroad is very different. If Fox TV does not base itself on rating rates, but takes the interest shown in the series on social media and abroad as data and evaluates the project from this perspective, the developments seem very positive.
Having gained the support of a very large audience, especially on social media, the TV series Bambaşka Biri is gaining strength with sales to different countries abroad and continues to be featured in foreign press.
Tims&B Productions, the producer of Turkish TV series watched with great admiration in many countries of the world, appeared in the ‘International Disruptors’ column as the first Turkish producer guest of Deadline Hollywood.
In the statement made by the company, it was reiterated that a very positive launch was made at the Mipcom fair held in Cannes, and it was pointed out that the TV series “Another Love” was a prominent project.
Tims&B Productions International Operations Director Selin Arat talked about the success achieved with the new series Bambaşka Biri. Arat commented, “Although mental health problems have been mentioned in Turkey for the last few years, Bambaşka Biri is the first Turkish series to stand out with multiple personality disorder syndrome” and gave the following information:
“Turkish TV series are increasingly dealing with these issues, but this disease, also called dissociative personality disorder, is a really difficult subject to study. In this sense, handling such a subject delicately is challenging for us as a content producer, but on the other hand, it is equally exciting for Tims&B Productions, which focuses on renewing itself and making a difference in its projects.”
Promoted abroad under the name Bambaşka Biri gained an important promotional opportunity by being a guest in Deadline’s special column called ‘Global Breakouts’, which features distinguished projects from different parts of the world.
Even though there are very important developments in terms of the success of the Bambaşka Biri TV series abroad, we should not miss the fact that the series needs the attention of domestic viewers in terms of ratings.
Considering the past decisions of a channel such as Fox TV, which does not hesitate to cancel projects with not very good ratings, it seems that it is necessary for the domestic audience to provide stronger support to the project in order for the Bambaşka Biri series to continue its success abroad.