When you look at the TV series that were broadcast on Star TV screens in the last 1 year and were removed from the broadcast in a short time, a very dark picture will emerge if it weren’t for the Yalı Çapkını.
Last season, there was a Star TV performance that had successful results with the Ada Masalı (Island Tale) series during the summer season, but still couldn’t provide exactly what it wanted in the ratings of even this series.
The TV series Kazara Aşk, Sana Köz, Benim Hayatım and Annemizi Saklarken came to the screen one after the other and said goodbye in a short time. Star TV, which drew a good image with the series of Kaderimin Oyunu (My Destiny’s Game), could not find what they hoped for in the series Ah Nerede in the summer.
Even though Duy Beni (Hear Me), which will make a finale next week with its 20th episode, had a very good debut at first, the final decision came when the new season, which started in September, achieved very low rates against rival series. However, it should not be forgotten how much interaction the series has achieved on social media and this is an important success.
It is obvious that Star TV could not make a difference with the series Gecenin Ucunda (At the End of the Night) starring Neslihan Atagül and Kadir Doğulu, and this series, which had a difficult time in the Wednesday competition, was boiling in between despite having a strong story.
Also, channel officials who put the TV series Toprak ile Fidan during the week at 19.00, known as the news hour, provided an important experience and it was observed that a daily series could not stand out much during the news hour.
So the not-so-good series scorecard, the Yalı Çapkını series, created such a magnificent change that it increased the viewing rates of Star TV by itself. This situation covered up the successive series failures of the channel management in the last 1 year period.