Artists News The rating problem of the Kusursuz Kiracı series was a result of Fox TV’s wrong strategy!

The rating problem of the Kusursuz Kiracı series was a result of Fox TV’s wrong strategy!

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Kusursuz Kiracı (The Perfect Tenant) series came to the screen with a very successful story, good actors and a strong promotional strategy, but the negatives in the ratings began to be seen more clearly at the end of the third episode. So why did the Kusursuz Kiracı series fall into this situation?

First of all, it should be noted that the third episode of the series was broadcast and the ratings decreased, and the rates were below the average in all categories. Kusursuz Kiracı, which aired on Tuesday evenings, may lose even more viewers with the start of Ben Bu Cihana Sığımzaam (I Can’t fit in this world) as of September 20. The reason for this situation seems to be the distrust of the audience towards the channel.

Those who want to watch series on Fox TV screens in recent years have experienced great disappointments due to the constant early finals. Even if the new season series are very successful projects, you can see the reflection of the anger that the audience has accumulated against Fox TV from time to time.

Here, in the Kusursuz Kiracı series, the viewers are evaluated that the concern “Fox TV will not stand behind it anyway, it will be taken off the air at the slightest problem” keeps many people away from the series. However, the social media reflection of the series is very strong…

The rating problem of the Kusursuz Kiracı series was a result of Fox TV's wrong strategy! 8

A successful promotional campaign has also been organized for the Kusursuz Kiracı series since its first trailer was released. The harmony between Dilan Çiçek Deniz and Serkay Tütüncü was also very successful.

The story already contains both horror, mystery and action. In other words, there is no problem in the story or the cast of the series. The element of curiosity is successfully reflected to the audience by the screenwriter every week, but the ratings can never go above the average.

This is due to the fact that Fox TV has spent the last few years on series without books. The strategy of immediately canceling a popular TV series at the slightest drop in ratings has made Fox TV lose today.

Kusursuz Kiracı, which has attracted attention with its different subject and strong staff since the first day of its publication, does not lose its place at the top of the social media rating list on broadcast days. Although there are problems in the ratings, the support for the series continues on social media.

While the most talked-about characters of the episodes are Mona, Yakup and Leyla, the most talked-about actors are Dilan Çiçek Deniz, Serkay Tütüncü and Melisa Döngel, who bring the characters to life. This shows that the audience continues to support the series.

The rating problem of the Kusursuz Kiracı series was a result of Fox TV's wrong strategy! 9

It is necessary to see that Dilan Çiçek Deniz is able to gain significant interaction not only in Turkey but also for the fans of the series abroad, and this situation highlights the Kusursuz Kiracı series.

Although it is a story setup that always keeps the excitement and curiosity of the audience high, the possibility of experiencing the rating problems more seriously with the increase in its competitors in the coming weeks worries many viewers.

After all, no one trusts the broadcaster channel Fox TV to stand behind the series.