It was not only their acting performances that brought great fame to the actors of the series Kardeşlerim (My Brothers and Sisters), but also their good use of the power of digital media. Young people, who use social media very effectively, also mediated the success of Kardeşlerim series around the world. The entire cast continues to receive a positive response.
With the strengthening of social media and video platforms, traditional media has been replaced by digital media. In this way, people all over the world can create an environment in which they interact with each other.
The Turkish TV series industry has also made great gains from this interaction. Su Burcu Yazgı Coşkun and Onur Seyit Yaran in the TV series Kardeşlerim have gained so much interaction on social media for two years that they gained great popularity in a short time.
Being aware of the power of digital media, Su Burcu Yazgı Coşkun said, “It is really powerful. I can say that it is ahead of everything in our age. “There’s a whole other world out there,” she said. For Coşkun, who has become a popular person with the character of Asiye in the series, the importance of digital media in her life is great.
One of the names who benefited from the blessings of the digital world was Yiğit Koçak, who played the character of Ömer in the TV series Kardeşlerim.
The actor said, “Digital media is effective. Now the world turns from there. So is the TV industry. Of course, I don’t think it has much of an impact on television ratings, but it’s a great power,” he said.
Cihan Şimşek, who appeared in the TV series Kardeşlerim and became popular with the character of Oğulcan, was one of the names who understood the importance of digital media well.
Expressing that some of the series have high ratings and some of them are very successful on social media, the actress said that “Both of us are beautiful and they continue to grow” and said that this gives them good feelings.